In the last several years the medical staffing business has exploded. Currently there are over 12,000 medical staffing agencies nationwide. That represents an increase of 300% in the last five years alone! You are facing fierce competition that is only certain to become more intense in the near future. One of the results of this phenomenon is that healthcare providers are becoming alarmed at their increased dependency on outsourced staffing. On a nationwide basis healthcare providers are taking aggressive steps to drastically curtail and limit their use of companies like yours.
As with any rapidly growing industry, there will soon be the inevitable shakeout and consolidation. Like manufactures, retailers, grocers, video rental stores, and Internet service providers before, in the medical staffing industry the strong will survive, while the weak perish. We are in the beginning stages of that cycle right now.
Let's face it; in the medical staffing industry everybody is selling the same thing with similar margins. Like it or not, medical staffing is a commodity business. Invariably, the most efficient volume providers will win.
In many ways, for the last several years, the medical staffing industry has had it too easy. The industry has naturally expanded with the increase in healthcare demand and has not had to fight many of the competitive battles that companies in other industries have.
We believe that the market for medical staffing services will continue to tighten and soon many competitors will be forced out of business. Only the strongest and most innovative companies will survive.
Simultaneously, however, potent competitors will emerge. Because of their leadership, superior business practices and financial strength, these competitors will dominate their markets and eliminate their weaker competition. As Wal-Mart is to a small shopkeeper, these strong competitors will then become unassailable as their economies of scale, access to low-cost capital, and sophisticated systems will make them impossible to compete with. This fundamental process, which has happened over and over in many industries, will drastically affect your business. You must decide now if you are going to thrive or fail.
In 2003, the management team of Group Solaris spent several months analyzing the Medical Staffing business. The determination was made that Group Solaris could develop and provide a suite of services that would, if implemented properly, allow virtually any Medical Staffing organization to optimize their business practices, attract tremendous amounts of new business and quickly dominate their marketplace, delivering significant profits and value to their owners.
We have identified four essential elements, that when executed properly, will drive your business to unprecedented heights of success. These Elements are:
For a full elaboration on the past, present and future of the Medical Staffing Industry and the importance and power of the Four Elements, go to our home page and click on and download the 20-page Group Solaris Report Đ Elements: The Essential Keys to Dominating Your Market. Or you may call us and a print version will be mailed to you.
Group Solaris has developed an integrated suite of services that can provide your company with the critical components needed to achieve the four elements of success that will drive your company to itŐs full potential of growth and profitability. These services can be obtained singly, or in whatever combination is right for your business.
Group SolarisŐs proprietary Medical Staffing Marketing Program will introduce your organization, repeatedly and in a consistent, systematic way, to hundreds, or perhaps thousands of potential customers. Our methodology will positively brand and position your company in the customerŐs minds, building a compelling case, like a lawyer does at trial, as to why the customer would be an absolute fool to use any other service, regardless of price.
The medical staffing business, particularly when it comes to filling nursing orders, is often a difficult balancing act - Our Medical Staff Recruiting Program is the other side of the equation. We will use our trademarked, sophisticated techniques, a combination of Direct Mail, Webcast and MLM to provide a constant influx of qualified medical staff to fulfill your orders.
Process systemization is the key to growing your business far beyond the personal boundaries of the owners. It is what enables McDonaldŐs to deliver an absolutely identical Big Mac in Moscow, Milan or Milwaukee in less than 60 seconds. It will allow you to deliver a consistent, excellent result to your customers using low-cost internal personnel. Business systemization will enable you to achieve the lowest possible cost of sales, which is critical in the commodity-like medical staffing business.
Are you providing a full range of medical staff? The successful organization must. If you cannot provide Allied Medical (Rad Techs, P.T.Ős, O.T.Ős Surgical Techs, etc.) and Medical Clerical personnel along with your Nursing Staff, you are a rowboat with only one oar.
Group Solaris can provide you with all the tools, knowledge and processes to recruit, screen and place these essential healthcare workers and unlock the profits inherent in these lucrative product lines.
2. Sales Process AutomationThe Group Solaris Marketing Program will provide your organization with dozens of high-quality business leads. However marketing must be differentiated from sales. A human relationship must still be established to close the sale.
Our Medical Staffing Sales Program will:More companies fail and more opportunities are lost due to lack of sufficient capital than any other single reason. Medical Staffing is a capital-intensive business. A new Client that asks you to provide five full time RNŐs is a great opportunity, but to provide those personnel and pay their wages, taxes, and costs will require that you can float at least $40,000.00, and thatŐs assuming that you get paid in 30 days!
Through the many connections we have in the financial industry, Group Solaris can arrange Credit Lines, Asset Based Financing, and other capital vehicles that will help you grow unabated.
Executive Leadership Coaching
Growing a Medical Staffing Business is a skill that no school in the world can teach. It must be learned through practical experience. Group Solaris has consulting team members with tremendous experience in the medical staffing field. The leader of our staffing unit took his staffing company from start up to the largest provider in his state in 18 months, ultimately selling out to a national firm for a 2000% profit, but conversely, the strength we bring is that our team members have competencies in many other fields. This diversity of experience allows us to recognize, anticipate and help you adroitly sidestep the inevitable problems you will face and expose and exploit the opportunities that will also, inevitably, come your way. The edge we can give you is immeasurable.
To Take Action: Call our toll free number or Email us from the "Contact Us" page of this site. We will schedule a no-cost phone conference with a Consulting Partner."To achieve is to select a goal, determine a course of action that will bring one to that goal, and then hold to that action till the goal is reached. The key is action." - Henry Ford